About The Event

The Virginia Festival Of The Wheel at the Boar's Head Resort
"A Celebration Of The Automobile" To Benefit UVA Cancer Center


Presenting the finest display of Collector Classic Automobiles in the State of Virginia in our 3rd Annual event. These will be distinctive vehicles - many you've NEVER seen - in a venue like no other car show. The Virginia Festival of the Wheel is a 501.C.3 Corporation (sponsorships and donations are all tax deductible) and all proceeds will be donated to the UVA Cancer Center to assist in the tremendous work they do. We're lining up sponsors for the event right now - giving businesses a unique and terrific opportunity to align themselves with this massive community event that is sure to be an Annual Charlottesville Tradition for many years to come - not to mention giving those businesses a sensational amount of exposure in the process!

The Event

This will be a three-day event beginning Friday evening, September 4th, with Cars and Conversation Cocktail Hour on the Boar's Head Mill Room Porch from 5:30 pm to 7:00 pm. We hope this will be a fun and friendly kick off for our event weekend! Saturday morning, September 5th, we'll have a Cars and Coffee Cruise In on the show field followed by the Jefferson Trail Tour, a drive through the countryside in Western Albemarle on Saturday from 11am to 1pm, followed by An Evening At The Boar's Head for Participants, Sponsors and invited guests in the ballroom on Saturday night. The Festival car show itself will be held on Sunday, September 7th on the show field in front of the iconic Boar's Head lake. Our ultimate goal is to raise significant funds from this event to donate to the UVA Cancer Center, which has made such a difference in the lives of those who have received treatment there and are now cancer free.

This event will draw many auto enthusiasts, their spouses and families to Charlottesville and our goal is to provide them with a great experience and share our beautiful City with them. We can only accomplish this goal with the generous support of firms and individuals who are willing to participate as partners in this event as sponsors, vendors, advertisers or donors to continue the success of the event.

Sponsorship Opportunities

There is no other event of this type in Virginia and with your participation, we will make it the finest in the Mid-Atlantic region. Our inaugural event in 2018 exceeded all expectations and we believe that moving it to the Boar’s Head Resort will allow us to make it even bigger and better in 2019. This event offers a tremendous opportunity for sponsors to get a sensational amount of exposure and marketing for their business and take advantage of networking opportunities with attendees who share a unique demographic profile.

For the car show event on Sunday, sponsors will have the opportunity for physical exposure to over 1000 auto enthusiast from across the state. Sponsors will have dedicated 20x10 or 10x10 tents (depending on the level of sponsorship) where they will be able to present whatever they wish - auto dealership sponsors may show off up to 4 vehicles if they wish. We want you to have the opportunity and space to present your business in its very best light to the public. A hospitality tent will be available for Participants and Sponsors for the entire event. We will also provide all 80 + participants a gift bag which will include a map of the shops and restaurants on the Downtown Mall and discount coupons furnished by the DBAC which will encourage wives and children to shop on the Mall - so anything you might want to include as a sponsor as far as promotional materials, giftcards, samples, or invitations can be included.

We also have opportunities for our partner's to sponsor our Welcome Reception for even more exposure or the VIP tent at the auto event for even more exposure and benefits to their business. All donations are tax deductible and all proceeds go to the UVA Cancer Center - an extremely worthy cause.

If you are interested in a sponsorship of the Virginia Festival of the Wheel, please call Mike Baldauf at 703 932 9448 or email info@vafestivalofthewheel.com. Thank you so much for your support!!